GlobalM and Lamhas Expand IP Broadcast Across India

Swiss-based video technology company, GlobalM, and Mumbai-headquartered Lamhas Satellite Services have announced a new agreement that will see GlobalM’s GMX technology deployed as part of Lamhas’ expanding managed IP broadcast infrastructure in India.

Under the agreement, Lamhas will deploy GlobalM GMX1 within new data centre infrastructure in New Delhi and Mumbai, creating locally hosted software-defined media nodes for the delivery of managed broadcast services.

The infrastructure will support a range of applications, including live news contribution and distribution, sports coverage and permanent broadcast services, providing Lamhas customers with access to scalable IP media transport, routing and processing infrastructure.

Lamhas provides managed broadcast and media services to more than 250 Indian and international broadcasters and has expanded its portfolio from traditional satellite services into IP and cloud-based video distribution. The company already provides services across broadcast, digital video distribution and live sports and events.

The deployment of GMX1 will allow Lamhas to operate GlobalM’s software-defined media technology directly from the infrastructure located in India. Services can be provisioned and managed through the GMX platform, combining media routing, distribution, processing, monitoring and automation within a common operational environment.

The architecture is not limited to individual point-to-point connections. The New Delhi and Mumbai deployments will form part of a distributed media infrastructure that can support permanent services alongside dynamically provisioned capacity for news and live sporting events.

GMX1 can also operate alongside GMX Cloud, allowing Lamhas to combine locally deployed infrastructure with public cloud resources and GlobalM’s wider distributed architecture when additional capacity or international reach is required.

Paul Calleja, CEO of GlobalM, said: “We are very excited to be working with Lamhas and supporting the expansion of their managed IP services with GlobalM technology. By deploying GMX1 in New Delhi and Mumbai, Lamhas is building a highly flexible and scalable IP video network for its customers, supporting everything from permanent services to live news and sports distribution. We look forward to working closely with the Lamhas team as they continue to expand these services.”

Ajay Jain, CEO of Lamhas Satellite Services Ltd., said: “Lamhas, already an established player providing hybrid content delivery solutions, is pleased to collaborate with GlobalM on the rollout of the initial GMX1 infrastructure and the development of new IP-based services for the Indian broadcast and media market. This partnership strengthens our commitment to delivering next-generation, scalable and reliable IP video solutions to broadcasters, news networks and digital platforms across the country. Together with GlobalM, we aim to accelerate the adoption of advanced IP workflows and set new benchmarks for quality and flexibility in live content delivery.”

GlobalM will present the partnership and demonstrate the GMX software-defined media platform at IBC2026, 11–14 September at RAI Amsterdam, Hall 1, Stand 1.A11.