PicPay Launches Anthropic Claude Integration for Banking Inquiries
PicPay Launches Anthropic Claude Integration for Banking Inquiries
Brazilian digital bank PicPay has begun rolling out an integration with Anthropic’s Claude that enables PicPay customers to check financial information in Claude by using natural-language commands.
The integration with Claude will be rolled out gradually to customers on an early-access list, and it will be free to Android and iOS users, PicPay said in a Thursday (Sept. 3) press release.
The experience is focused on financial inquiries and monitoring. It includes the ability to check account and savings balances, view outstanding bills, check investments, view active cards, access favorite Pix contacts, check recent transactions, view upcoming transactions, check credit card statement balances and view completed credit card transactions, according to the release.
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Customers can ask Claude questions such as “What is my available balance?” and “Do I have any bills due this week?”
The experience does not support transactions or other financial operations through the Claude artificial intelligence platform, per the release.
“As many of our customers take advantage of the leading generative AI platforms in their daily lives, we are focused on connecting PicPay with these ecosystems to create a more seamless financial experience,” PicPay CEO Eduardo Chedid said in the release. “PicPay has always placed innovation at the center of our growth strategy, as we capitalize on opportunities where technology can help us operate more efficiently and deliver even better service for customers.”
PicPay announced in August that it launched an integration with OpenAI’s ChatGPT for an initial VIP list of customers and that this initiative represented a new model of interaction between customers and financial services powered by generative AI.
When announcing that integration, PicPay also said it was advertising on ChatGPT in Brazil to present relevant information to people when they are exploring possibilities, comparing alternatives and making decisions within that generative AI experience.
PYMNTS reported in March that Chedid said during an earnings call that PicPay’s AI strategy moved into high gear soon after the public launch of ChatGPT.
PicPay migrated all first-level customer service to the AI model about two years earlier. The company also used its AI engines to generate more than 50 billion personalized recommendations for its customers last year, Chedid said.
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