Why AI needs contextual intelligence

Matthew Finlayson is CTO at ActivTrak, where he leads engineering, security and support for a platform serving 9,500+ customer organizations and more than one million users worldwide. He oversees a 65-person organization while staying hands-on, writing and shipping code nearly every day.

Matthew brings 26 years of technology experience, with career stops at Jive Software — where he helped support the company's NASDAQ IPO while scaling the platform to 15 million users — and Cloudability, where he helped establish the FinOps discipline and manage more than $9 billion in enterprise cloud spend. At ActivTrak, he drove the engineering organization through 26% revenue growth in 2025.

Matthew is an expert in cloud infrastructure, engineering leadership at scale, AI adoption and FinOps. He also serves as an operating advisor at Elsewhere Partners.